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Double your income…tap into the secondary market by selling limited editions of your most popular original works! LE’s can be numbered and signed, sized or cropped. You can even hand embellished them to create additional originals of your favorite works. |
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| The Giclée |
| A Giclée is an image generated from a high resolution digital scans and printed with archival quality inks onto various substrates including canvas, fine art, and photo-base paper. The giclée printing process provides better color accuracy than other means of reproduction. |
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| The Process |
| Giclée prints are created typically using professional large format ink-jet printers. Among the manufacturers of these printers are vanguards such as Epson, MacDermid Colorspan, & Hewlett-Packard. These modern technology printers are capable of producing incredibly detailed prints for both the fine art and photographic markets. |
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| Tapping into the Secondary Artist Market |
| No doubt there are many potential clients that cannot afford an original. But, Giclée gives them an opportunity to afford an exact replica and a fraction of the cost. Once your establish a set number in your edition you are free to print them on an as needed basis, keeping your inventory and monetary investment low. Getting your edition at an affordable price into the hands of many you expand your income and create more value for your original. |
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| Pricing Giclées and your original |
Providing giclée reproductions allow you to raise the price of your originals to their full market value while allowing multiple price points for possible buyers of your art.
For example, if your original art sells for $1200, you could raise your original to $1900 and sell the 22"x30" Giclée for $350 and the 11"x13" Giclée for $65. This gives you 3 price points and makes your work more accessible. Therefore, if someone likes your work but can't afford $1200, they can pay $350 for a large Giclée or $65 for a small one. This increases the opportunity for the buyer to purchase your work. |
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| Setting your Edition Size |
| Limited Edition Giclée prints are defined as an exact replication of your original. Any original can have multiple editions in various sizes. Usually when starting out you don't want large editions. I usually recommend editions between 20 and 50. Giclée printing allows you to establish your edition size, but just printing a few at a time until your edition is completely sold out. At that time you can create another edition in a different size. |
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| Embellished Giclée Art |
Selling embellished art is a way to recreate a new original from a giclée print. Embellishing refers to the overpainting of the giclée. This could allow you to have multiple variations with subtle or extreme overpainting. Typically an embellished giclée can be sold for 50% more than a non-embellished giclée limited edition. Embellished Giclée art can be limited editions, but it is not typical because they are usually viewed as a new original.
Embellished Giclée art is an excellent way to get a lot of inventory out at one time. For example if you were the "Blue Dog" artist you could just have Blue Dog printed on canvas and create different backgrounds for each. |
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| On Demand Printing |
| Giclée prints are advantageous to artists who do not find it feasible to mass produce their work, but want to reproduce their art as needed, or on-demand. Once an image is digitally archived, additional reproductions can be made with minimal effort and reasonable cost. The prohibitive up-front cost of mass production for an edition is eliminated. Archived files will not deteriorate in quality as negatives and film inherently do. Another tremendous advantage of giclée printing is that digital images can be reproduced to almost any size and onto various media, giving the artist the ability to customize prints for a specific client. |
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| Technical Information |
| In today's market, the technical expertise is only essential to the one creating your Giclée. At The Carmel Collection we don't bog you down with the need to understand the technical process of computers and the processing of your art. This way you can focus on creating your art and we focus on providing you with a product that you will be proud of. |
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| Before Giclée |
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previous method for creating a limited edition was lithography this is a
traditional offset printing process with film. It was very expensive, required
a minimum of 1000 prints to keep the unit cost down and gave the artist so much
inventory that the value of a piece never really appreciated. But nonetheless
it got your best art into the hands of many creating more demand and exposure.
Giclée have all the benefit without the cost or risk.
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Copyright © 2007 The Carmel Collection. All Rights Reserved. |
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